Nizar Abdelkafi, Stephan Melchert
P2P BUSINESS MODEL OPPORTUNITIES IN THE CASE OF ELECTRIC MOBILITY 

Zoran Anisic, Igor Fuerstner, Anja Orcik, Atila Nadj
iDEA LAB PLATFORM FOR STUDENT INNOVATION CONTEST – FIRST RESULTS IN THE APPLICATION 

Jocelyn Bellemare
THE TREND OF MASS CUSTOMIZATION IN THE FASHION & APPAREL INDUSTRY 

C. Torsten Bernasco Lisboa, Vladimir Puhalac
ECONOMIES OF MASS CUSTOMIZATION – VALUE CREATION VIA MASS CUSTOMIZATION 

Maria Mikela Chatzimichailidou, Christos G. Chatzopoulos, Stefanos Katsavounis
REDUCING UNCERTAINTY IN A MASS CUSTOMIZATION COMPANY BY DEMAND SITUATION AWARENESS 

Maria Mikela Chatzimichailidou, Robert Freund, Ioannis Dokas
DISTRIBUTED SITUATION AWARENESS AS A ‘MIDDLEWARE’ BETWEEN THE NEW ECONOMIC SOCIOLOGY AND EMBEDDED OPEN INNOVATION 

Christos G. Chatzopoulos
FLOW CUSTOMIZER: A SYSTEM THAT REVEALS HOW MASS CUSTOMIZATION AFFECTS CONTINUOUS FLOW MANUFACTURING 

Zlatko Čović, Igor Fürstner
ENHANCING THE CREATIVITY THROUGH ENGINEERING COMPETITIONS FOR STUDENTS 

Michiel de Jong, Marcel Weber
CREATING CUSTOMER LOYALTY IN THE BUSINESS CUSTOMER JOURNEY 

Jelena Demko-Rihter, Vladimir Njegomir
ENTREPRENEURSHIP BEYOND STARTUP: THE EXAMPLE OF INSURANCE COMPANIES AND INVESTMENT FUNDS 

Svetoslav Dimkow
DISTRIBUTED MANUFACTURING SYSTEM CONTROL IN THE IMPLEMENTATION OF MANUFACTURING STRATEGY FOR MASS CUSTOMIZATION IN FURNITURE INDUSTRY 

Mishko Djidrov, Slavco Cvetkov, Teodora Stojanova, Aleksandar Krstev
INFLUENCE OF INNOVATION AND ENTREPRENEURSHIP ON THE ECONOMIC GROWTH 

Cipriano Forza, Thomas Aichner, Alessio Trentin
MASS CUSTOMIZATION AND COUNTRY-OF-ORIGIN EFFECTS IN B2B

Sladjana Gajic, Angela Fajsi, Milos Jovanovic, Slobodan Moraca, Bojan Lalic
PROJECT MANAGEMENT METHODS FOR STIMULATING CO-CREATION IN IT PROJECTS

Valentina Gecevska, Radmil Polenakovik, Bojan R. Jovanovski, Dragan Sutevski
INNOVATIVENESS AS SMES SUCCESS FACTOR FOR GROWTH IN REPUBLIC OF MACEDONIA

Hassan Kalantari Daronkola, Soullis Tavrou
DESIGN AND MANUFACTURE OF PERSONALIZED PRODUCTS

Marija Karać, Dejan Savić
3D PRINTING SCALE MODEL FOR EDUCATIONAL PURPOSES

Mirko Karakašić, Milan Kljajin, Jože Duhovnik
MFF CONTRIBUTION IN PRODUCT DEVELOPMENT PROCESS

Dragica Koldžin
THE QUADRUPLE HELIX ELEMENTS OF THE INNOVATION SYSTEM IN AP VOJVODINA

Matthias Kulcke
DESIGNFUNDING AS AN INSTRUMENT FOR CO-CREATION EFFICIENCY ENHANCEMENT

Dusko Lukac
TRENDS IN THE AUTOMATED MASS PRODUCTION

Marko Mäkipää, Timo Ingalsuo, Mikko Ruohonen, Heljä Franssila, and Evgeni Pajunen
LEAN INFORMATION MANAGEMENT UTILIZING INDUSTRIAL INTERNET

Anna Myrodia, Lars Hvam
FRAMEWORK FOR DEVELOPING PRODUCT STRATEGY FOR CONFIGURE-TOORDER PRODUCTS

Slavka T. Nikolic, Danijela Lalic, Jelena Stankovic
DILEMMAS AND CONTROVERSIES OF MC BRAND(ING)

Anja Orcik, Zoran Anisic
CO-CREATION: HOW, WHEN, WHERE AND WHO?

Anja Orcik, Sarah Schoellhammer
THE UEBERMORGENWERKSTATT: CUSTOMIZABLE INNOVATION IN A COCREATIVE ENVIRONMENT

Fanke Peng, Mouhannad Al-Sayegh
PERSONALISED SIZE RECOMMENDATION FOR ONLINE FASHION

Golboo Pourabdollahiana, Frank Steinerb, Ole Horn Rasmussenc, Stephan Hankammerb
IMPACT FACTORS OF MASS CUSTOMIZATION ON SUSTAINABILITY 

Enrico Sandrin, Alessio Trentin, Cipriano Forza
ORGANIZATIONAL ANTECEDENTS OF MASS CUSTOMIZATION

Sara Shafiee, Lars Hvam, Martin Bonev
HOW TO SCOPE A PRODUCT CONFIGURATION PROJECT IN AN ENGINEERING COMPANY

Teodora Stojanova, Dejan Mirakovski, Valentina Gecevska, Simeon Simeonov, Mishko
Djidrov
CUSTOMER INVOLVEMENT INTO PRODUCT CREATION PROCESS IN MACEDONIAN COMPANIES

Clarissa Streichsbier, Paul Blazek, Martina Partl
THE IMPACT OF THE PRODUCT CONFIGURATOR USER INTERFACE ON CUSTOMER PURCHASE DECISIONS

Ian Sutherland, Hans Lundberg, Paul Blazek, Birgit Penzenstadler, Hagen Habicht
INVESTIGATING THE MOMENT-TO-MOMENT UNFOLDING OF INNOVATION AND LEADERSHIP WITH INNOTRACING

Nikola Suzic, Cipriano Forza, Zoran Anisic
MASS CUSTOMIZATION TECHNIQUES – STATE OF THE ART

Igor ter Halle, Marcel Weber
RETAIL INNOVATION: CAN AN APP SAVE THE CITY CENTRE?

Alexander Tsigkas
DE-SIGN THINKING FOR MINI-INNOVATION: A WAY TO RE-THINK TECHNOLOGY IN MCP

Ivica Veza, Bozenko Bilic, Nikola Gjeldum, Marko Mladineo
MODEL OF INNOVATIVE SMART ENTERPRISE

Petar Vrgovic
MEASURING ORDINARY EMPLOYEE’S INNOVATION POTENTIALS



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