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11th International Conference on Customization and Personalization

(MCP 2024)

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6th Doctoral Student Workshop

(DSW 2024)

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3rd Pro Panel & Idea Sharing Forum

(Pro Forum & MEA KULMA 2024)

September 24-27, 2024 - Novi Sad, Serbia

JOIN US IN CUSTOMIZATION AND PERSONALIZATION WEEK!

Dear colleagues,

We are delighted to announce and honored to invite you to the Customization and Personalization Week from September 24-27 in Novi Sad, Serbia as a result of two decades of excellence in research, innovation, and collaboration in the field of mass customization and personalization.

11th International Conference on Customization and Personalization

6th Doctoral Students Workshop

3rd Professionals Panels & Idea Sharing Forum

For the past 20 years, our conference with accompaning events has been at the forefront of innovation in the fields of customization and personalization. This year, we are taking it a step further by:

Celebrating a Tradition of Excellence: Join us in celebrating two decades of cutting-edge research and industry advancements in customization and personalization.

Engaging Keynote Speakers: Hear from renowned thought leaders who will share their insights and vision for the future of customization and personalization.

Networking Opportunities: Connect with like-minded professionals, researchers, and innovators from across the globe to foster collaborations and partnerships.

Interactive Panel Discussions: Engage in thought-provoking discussions on the challenges and opportunities in the customization and personalization landscape.

 

We are looking forward to seeing you in Novi Sad, Serbia!

Conference abstract submission deadline:

April 15, 2024 March 31, 2024

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Notification to Authors:

April 21, 2024 April 15, 2024

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Paper submission deadline:

May 31, 2024

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Notification of paper acceptance:

June 30, 2024

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Final paper submission deadline:

July 31, 2024

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Final notification:

August 15, 2024

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Registration and payment deadline:

September 7, 2024

11th INTERNATIONAL CONFERENCE ON CUSTOMIZATION AND PERSONALIZATION – MCP

“The Power of Customization and Personalization in the Digital Age”

(2004 – 2024 – …)

  • Leading keynotes in the field of customization and personalization
  • Plenary sessions and discussions
  • Lively Stend-up poster presentations
  • Hybrid conference with possibility of online participation
  • Publishing academic papers in the conference proceedings and IJIEM Journal
  • Networking and socializing

Conference Topics

  • Advances in customization and personalization technologies
  • Customized and personalized products design
  • Marketing and personalization
  • Customization in manufacturing
  • Personalization in e-commerce
  • User experience design for personalization
  • Overall strategies and organization
  • Enhancing Personalization through Individualization: “Going Beyond Traditional Approaches”

Topics Across Various Industries (NEW!)

  • Healthcare
  • Home goods industry
  • Automotive industry
  • Fashion industry
  • Architecture and construction
  • Food industry
  • Hospitality industry
  • Entertainment industry
  • Beauty industry
  • Jewelry industry
  • Financial services
  • Education
  • Sports and fitness

Conference Main Stage

Stand-up Poster Presentations

Online Participation

Networking During Breaks

Socializing After Sessions

Committee Chairmen

6th DOCTORAL STUDENTS WORKSHOP – DSW

  • The workshop is led by eminent professor Professor Cipriano Forza, long-time director of the doctoral school of the University of Padua together with colleagues Professor Enrico Sandrin and Professor Nikola Suzić, University of Trento.
  • The goal is to bring together doctoral students and their mentors, offering them open discussion opportunities focusing on current research topics, suitable methods for justification of hypothesis or valuable suggestions on writing good quality scientific papers and PhD thesis.
  • Joint monitoring and analysis of papers during both conference days.

3rd PROFESSIONAL PANEL & IDEA SHARING FORUM

CREATE & CONNECT: The Customization and Personalization Professional Forum

(organized by MCP & MEA KULMA)

3rd Professionals Panel & Idea Sharing Forum co-organized for the first time with MEA KULMA – innovation festival, will take place from September 26-27, 2024, in Novi Sad and Fruška Gora national park with the aim to share valuable experience and ideas among professionals from different industries. 

Experts Panel #1: Customization Eco-system and Business Models

Paul Blažek

Serial Entrepreneur & Thought Leader,
Founder & CEO
CYLEDGE Media, Vienna, Austria

Mirjana Ilić

Professor of Applied Studies
Academy of Applied Studies Belgrade
Founder of Moj Krojač Company, Serbia

Lars Skjelstad

Senior Researcher
SINTEF Technology,
Norway

Experts Panel #2: Personalization in the Era of Artificial Intelligence

Iryna Kuksa Frsa

Senior Research Fellow,
Director, Design Research Centre
Nottingham School of Art and Design, Nottingham, UK

Thomas Aichner

Scientific Director,
South Tyrol Business School,
Bolzano, Italy

Frances Turner

Assistant Professor of Marketing,
Ithaca College, School of Business, NY, USA

Are You Interested in Participating?

Please submit an abstract of your presentation to join the professional forum as a speaker.

OPEN STAGE SHORT STORIES

Share with us your positive experiences, thoughts, omissions that you would like to warn others about in the pleasant informal atmosphere of the Fruška gora national park, full of cultural and historical attractions, along with Serbian gastronomy and top wines.

History of MCP-CE in Timeline

Committees

SCIENTIFIC COMMITTEE Cipriano Forza

University of Padova, Italy

BUSINESS COMMITTEE Paul Blažek

cyLEDGE Media, Vienna, Austria

ORGANIZING COMMITTEE Zoran Anišić

University of Novi Sad, Serbia

WHY TO ATTEND CUSTOMIZATION AND PERONALIZATION WEEK?

Novi Sad

European Capital of Culture

10 reasons why you should visit Novi Sad

BBC Travel